Models in restructured F1 financing

Bernie Ecclestone has always been very keen to keep the big players in F1 on his side, and thus gave them more money than the smaller team. It achieved what he wanted to achieve at the time. Now that the big teams are no longer supporting his every move, there seems little point in maintaining this system, so he is now telling people that he thinks he might change things in the future.

We all know that the big teams can afford to live without the money and that it has always been a system designed to dampen down opposition, but it is also just Bernie laying down some groundwork for the renegotiation of the commercial agreements, which must be done between now and the end of 2020, when the current deals run out. This is clearly all it is, but at the same time, he cannot throw it all away because he as a deal with Renault that stretches beyond the other arrangements which is going to be a bit of a fly in the ointment. It is highly unlikely there will be no extra benefits for the teams which have been around longest but, at the same time, there is little chance that anyone is going to stomp off. There is no other form of motor racing which provides the same as F1 does. People make a big fuss about WEC, but as we have seen with the GT class at the recent Le Mans 24 Hours, the system can be manipulated and politics can override proper levels of competitiveness. It may sound odd to say F1 is a level playing field but, in this respect, it is true.

To be fair, offering teams equal money is logical, because historical achievement and loyalty to the sport is – and should be – rewarded in other ways, with better sponsorship and more merchandising. Ferrari is trapped in F1 inasmuch as the sport provides all of its advertising and so pulling out really isn’t any option – and they know it.

So what does it all mean if this ends up being the case? Well, we have to guess to some extent because of the secrecy that surrounds the sport. However, we can say with some certainty that Ferrari gets five percent off the top of the F1 revenues, before any other division of money. This is worth about $90 million a year. There are then historical payments that are worth around $60 million (give or take) and there is a thing called the Constructors’ Championship Bonus Fund that divides around $135 million between the big teams. Add all of this up and it  means that there could be another $285 million available for distribution. If all goes to plan this sum will increase in the next few years, as the overall revenues rise (if indeed they do).

Right now, the top 10 teams share around $850 million, divided into two “Columns”. The first is based on the teams’ commitment to appear at races and is shared equally, and the second is based on performance with the percentage scale being 19 percent for the Constructors’ champion, 16 percent for the second placed teams and then 13 percent, 11 percent, 10 percent, nine percent, seven percent, six percent and five percent, with four percent for the 10th placed team. This means that the spread of payments to the teams ranges from $81 million to $17 million. The status of the 11th team remains unclear, but seems to be a one-off lump sum of no more than $10 million in total.

Logically, if there is an additional $285 million available, this would go back into the pot and, knowing Bernie, giving the Formula One shareholders more money as well. This would mean the teams would get an additional $142.5 million to be divided between them. That would mean half the money would go into the Column 1 fund and the other half into Column 2. That would hike the Column 1 money for each team from around $42 million to just short of $50 million. In Column 2 it would mean that the champions would get $95 million (an increase of $14 million) and the 10th team would get $20 million (an increase of $3 million). Overall, therefore, the biggest team would get $145 million rather than the current $200 million or more, while the smallest teams would get $70 million rather than the current $60 million.

Now, the teams will probably argue that the shareholders should not get more than they already  have today indeed most teams will want a further reduction in the promoter’s share, which will be around $900 million based on today’s figures. This is entirely reasonable because the promoters do not do anything which deserves that kind of money. They don’t even promote…

Thus while Bernie’s pronouncement sounds reasonable enough, it really would not make much of a difference to the teams.

If the promoter’s slice were to be reduced to a more reasonable 15-20 percent of the overall figure, things would be very different. Just a few quick calculations reveal the following: with the promoter taking 25 percent (still a pretty high figure), rather than the prize fund being $900 million, it would be $1.35 billion. That would mean Column 1 payments would be increased to $67.5 million per team and the Column 2 numbers would range from $128 million to $27 million. Thus the range of payments to the teams would be from $195 million to $94 million. With some sponsorship thrown in, most of the teams would have financial security and, if they would agree a budget cap of, say, $150 million a year, a lot of them would be profitable businesses, worth a great deal as sports franchises.

26 thoughts on “Models in restructured F1 financing

  1. Is Bernies intent here to merely distract people from the fact that most want F1 owned by someone (almost anyone) other than CVC?

    Or is he feeling some pressure from somewhere…? A rare occurrence, I know…..but never say never.

      1. It seems odd that he seems to be thinking/saying what everyone wants him to do…and thats not normally what Bernie does. Not without a reason or pressure. And that reason doesnt normally get disclosed till he has molded a polished outcome. Next few months will be interesting…

    1. “The cold within him froze his old features, nipped his pointed nose, made his eyes red, his thin lips blue, and spoke out shrewdly in his grating voice…”.

      The Ghost of Christmas past, Ghost of Christmas Present, and Ghost of Christmas Yet to Come – Not sure which one but one of them got to him for sure.

    2. This something i can’t understand. CVC is a money maker it happens to use F1 to do so, therefore why people think that their substitutes will think differently, unless the Dalay Lama is thinking in investing on F1.

      1. CDC – very important in the history of the computer industry making class leading mainframe computers back in the day. One of their employees Seymour Cray went on to build the legendary Cray series of supercomputers. Cray was the Adrian Newey of the US computer industry – see what I did there?

      1. It also is an acronym for the US center for disease control. Maybe they can focus on eradicating the blight of CVC before it extincts our beloved F1. 🙂

  2. Time for Bernie to rise to his destiny and lead the exit negotiations for Britain ! Though I fear he would be the only party that came out of it better off

  3. The system in place is almost fine. They just need a third column where the mid-field and back-markers benefit from, rather than a wholesale overhaul.

    1. A third column giving the last teams / back markers a grant to further develop the car sounds like a good idea.

      We will probably end up with something like that as Bernie wants to avoid a Paul Stoddard / Minardi scenario in which participating is more important then (trying) to win.

  4. Hi Joe. Any idea what caused Bernard Charles Ecclestone to go on about more even distribution of F1 money between teams? I don’t think he all of sudden has become a philantropic kind of chap of any sort. Must be something

  5. The idea of a sustainable income and budget cap would be great for the sport, and incredibly lucrative for the team owners (a team franchise would actually be worth something). Which is why Bernie might not do it – never give something away for free. Franchise auctions maybe?

  6. CVC bought something they thought was a commodity like everything else. They had a plan, they have had enormous income too. I understand that they also had an exit to take at a certain date now past. There problem is simply getting someone to pay their idea of what the real value is. This is unlikely to happen as the sport has been on the slide for some time now, helped mainly by CVC greed, the randomness of the Small Controller ( Bernie ) and the desire of the major teams to copy the USA vs USSR arms spending race of the early 1980’s which resulted in the near bankruptcy of the USA and the collapse of the old Soviet Empire! CVC will either need to drop the asking price so they can sell it, or they will be stuck with it. By Bernie cutting the cake slices a bit differently, one assumes that CVC will be staying as Bernie seems to be getting them more cake, and less cake for the teams overall. None of that addresses the main issue which is F1 is gradually dwindling in the minds of not only fans, but possible fans……if you can’t see something going on, you generally tend to forget it after a while. There are solutions, but with a weak and leaderless FIA these are not being examined. Me? I’d get F2 created fast. I’d specify a minimum of 6 makes to buy cars from, 3 engines to buy, keep it cheap and then i’d make 2018 and 2019 as F2 World Championship years as happened in 1952-1953…….see off CVC and get a new F1going that is fair to teams, fair to spectators and bring families back by bringing F1 to places where there is a real love of motorsport not just of money!

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